YENNY OTERO Founder & AI Product Leader
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I build AI-native products that turn behavioural insight into action.

Hey, I’m Yenny Otero.

I design, build and launch AI products that help people navigate complex decisions with greater clarity, confidence and agency. Combining behavioural science, product strategy and hands-on AI development, I work from customer discovery through rapid prototyping to production.

A large part of my work focuses on moments where people feel stressed, uncertain, or overwhelmed, and how product design can reduce friction without removing trust or control.

Next.js Supabase Claude Vercel London, UK
1.8 → 4.6
TSB mobile app store rating, alongside a 20% increase in digital sales
12 weeks → days
Breast cancer diagnosis at Oslo University Hospital, now Norway’s national standard
98%
Of participants signed in to the Bachata Connect platform I built solo

Selected work

07 case studies
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About

Yenny Otero

I’m a founder and AI product leader. I build products that help people make better decisions, taking them from strategy and customer discovery all the way to shipped code.

For 20 years I’ve worked on the moments where people feel stressed, uncertain or overwhelmed: getting a loan, adjusting to a hearing aid, waiting for a cancer diagnosis. I’m completing an Executive MBA at Warwick Business School, where my research looks at why people avoid engaging with their finances and how AI can help them move from avoidance to agency.

More about me → Download CV, PDF
Home / About

Hello, I’m Yenny.

I’m a founder and AI product leader. I build products that help people make better decisions, taking them from strategy and customer discovery all the way to shipped code.

Yenny talking about Service Design

Yenny on This Connect

For 20 years I’ve worked on the moments where people feel stressed, uncertain or overwhelmed: getting a loan, adjusting to a hearing aid, waiting for a cancer diagnosis. That work taught me that good products change behaviour, not just screens. Today I bring that together with hands-on building, using Claude, Next.js and Supabase to ship real products and test them with real people.

I’m completing an Executive MBA at Warwick Business School, where my research looks at why people avoid engaging with their finances and how AI can help them move from avoidance to agency.

Originally from Colombia, I’ve lived and worked across Europe and Asia, and I speak Spanish, English, Italian and Norwegian.

Yenny’s most precious asset: her team

Experience

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Full details on LinkedIn View my work →

Yenny on stage

On stage

About Banks and Other Dinosaurs — CX Circle by Contentsquare. Why incumbent banks struggle to change, and what it takes to build customer trust.

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Yenny Otero — Founder & AI Product Leader LinkedIn · GitHub · Email